Analysts say Diablo Immortal will bring financial success despite fan outrage

Arguably the biggest thing to come out of BlizzCon 2018 was the sheer amount of unadulterated rage solicited by the announcement of Blizzard’s upcoming mobile title Diablo Immortal. In fact, the reaction to the reveal was so intensely negative that Blizzard’s share price dropped by 7% on the day following the announcement, which has had many shareholders and would-be investors wondering if they should be steering clear of the company’s stock.

According to investment and financial analysis site The Motley Fool, the answer is no. Of course, this shouldn’t come as a surprise even to the most pissed off of Blizzard fans, as the reasons that the core Diablo fanbase is upset — i.e., that Blizzard seems to be going for a quick buck by targeting the mobile market — are the exact reasons that Immortal will likely result in a net financial gain for Blizzard: Diablo Immortal, says The Motley Fool, “should have a strong shot at pleasing an even wider audience,” and the game’s development in partnership with Chinese studio NetEase “should have the effect of making the game easy to release in China, the world’s biggest mobile market.”